The COVID-19 pandemic exerted a severe situation of economic imbalance in the Middle East & North Africa, especially in the Gulf Countries that relied heavily on international oil export. As per a report by the IMF, the combined effect of restricted travel and...
eCommerce in the Middle East has seen rapid growth with more than 45% of shoppers beginning their purchase journey online. With the rise of accessibility to smartphones, high-speed internet and an overall choice of shopping from the comfort of their homes, the...
The pandemic is expected to have a lasting impact in the next few quarters, which may cause severe effects on the retailers, particularly dealing with non-essential brands. They may see a very slow growth in their sales leading to further erosion of profits, as...
